It’s crazy to think about the rapid rise of Fortnite. It’s made Epic Games a billion dollar company and enthralled millions of people around the world, young and old, male and female.
It’s well and truly been a revolution, with it being discussed almost daily. There are now 40 million players of the game. But what’s the secret of its success?
Fortnite only launched little over a year ago but has become as bigger phenomenon as the GTA or FIFA franchises. How you play is essentially a battle royale, which of course isn’t exactly breaking the mould. But there’s something different about this one.
So much so that Fortnite merchandise is available and selling to the masses, fan fiction is rife and premium porn games has even seen a rise in Fortnite themed adult titles.
Released in July 2017, the game broke records by September, with a staggering 1.34million concurrent players, eventually rising to 3.1million by December.
As with most games that gain such fame, industry comes with it. Tyler Blevins was one of the first to become a face of the game, pulling in tens of thousands of viewers on Twitch.
It’s estimated he’s earning $350,000 per month playing now, and he’s not the only one making megabucks.
Blevins continued to contribute to its breakthrough by inviting Drake to play with him as well as Travis Scott and a host of other celebrities. This broke the Twitch record for concurrent views, seeing over 600,000 stream the event and catapulting it into the mainstream.
Sportsmen are celebrating with Fortnite dances, such as Antoine Griezmann and Jesse Lingard, while it’s causing controversy on TV shows due to its addictive nature.
It’s major plus is it’s free-to-play nature meaning it will continue to expand and cement itself as the biggest game on the planet.
It continues to break records, although mainly its own nowadays, and separate itself from the likes of World of Warcraft and Halo. That’s only going to continue with every release as Epic Games look to expand on their success.
A movie looks like it will be almost inevitable further down the line, while Disney has shown interest in making it a TV show. There’s no slowing down, and with 45 million players that’s no surprise at all.
Fortnite is here to stay and is fast becoming one of the biggest games in history.
